Some Simple Ways to Get More People to Read Your Content
It's funny that when you come up with an
interesting topic to write about, in which you could then be writing hours and
hours, you never know how to start. You stop to think, write the first
sentence, then delete it and write another, delete it again until you hit the
code and then the fingers flow through the keyboard to create a text that can
be worth reading. Does this happen to you too?
Well now that I have spathened my head
and fingers type letters without stopping, let's get to the point. Today
we live in a society that likes to have it all done, that is, on the internet,
it prefers to see images instead of reading. But in the case of blogs,
those who write the most interesting and most successful articles are also
those that have a larger extension. So how do they do it? How is it
possible that a reader can be reading an article concentrated for 6 minutes and
then be so satisfied to have read it, that he has the need to share it on
social networks with his acquaintances? Well, in my personal opinion, this
is what needs to be done to retain a reader until the end of the article and
then share the information you just read, take into account the search
engines to position ) or interact with the possible publicity
you may have and in the end, you generate a small income.
The title of the article must be precise, concise and impressive.
Do not misunderstand me the shocking
word, by this I mean that when a reader reads the title of an article, either
in the email newsletter, on social networks, it is found in search engines or
on the cover of the blog or web ... this one decides to enter and read the
article I call that an impact, because I don't know what it is that some
of them were already thinking of putting the word impressive or incredible in
the title.
The article must be schematized.
Many people first do when they read an
article in an unknown blog, what they do is look at the extent of it. If
it is short, many will not give it importance, since the subconscious part of
our brain knows that little valuable information can contain. However, if
it is too long, you can drop your soul at your feet and simply start reading
the first lines without interest and end up leaving it. To prevent an
extensive and good article from going overboard, you have to avoid leaving the
text without colors and without images. And we return to the subconscious,
when we see a very large text and only see letters on a white background, our
brain refuses to read it because it thinks it will be a boring text. That
is why you have to liven up the article with a good image at the beginning and
then use the bold and bold color that is consistent and in harmony with your
blog, to differentiate each section of the article. Surely if the first
sentence of this paragraph you are reading would have put it in red, instead of
blue, it would hurt the view, right?
Write the same way you speak.
People do not seek experts, they do not
seek wise wise gurus, that is also rejected by the subconscious of our
brain. People seek to feel comfortable with themselves, seek equals with
whom to talk and understand. What I want to do with this, then very
simple, you should try to set aside the technical language unintelligible and
write in the same way you speak. You must make readers think that they are
reading a person and not a machine without feelings. And if something goes
through your mind, even if it doesn't necessarily have anything to do with the
main topic of the article, write it down too. Thus the reader can be
reflected with the writer. An example of what I am saying can be found in
the first paragraph of this article.
Watch the spelling.
One of the things that frighten a reader
the most is spelling mistakes. You can always sneak a small errata, but
confuse the b with the v, the g with the jo you put an h where you should not
... a reader does not forgive him. If someone is reading and finds a
flagrant lack of spelling, the subconscious of a person the first thing they
think is "If you can not write, what valuable information will you give
me?". That is why the capital sin of a writer is to publish something
without reviewing it once finished. Take your time to correct spelling
mistakes, bad expressions or tildes ... although as much as a text is reviewed,
sometimes something always escapes us.
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I know that I am heavy with the subconscious,
but precisely if you want to retain a reader until the end, you have to know
how to master that subconscious of who is reading you, who is giving you
valuable time to consume the text you have created.
Go openly to your community.
A mistake that we often make those who
write, at least in my case, is that when I am writing I sometimes treat you to
the reader and shortly after you. I always try to try to plure the
readers, simply by making the reader appear to be within a community. This
goes to everyone's perception, but when I read something and they treat me
about you in the text, my subconscious tells me that I am only in a small
place. However, when I read something and the writer talks about the
readers in plura, it gives me the feeling of being in a big place, where people
have passed before me and where they will pass after me. Does the same
thing happen to you?
Well, the article is over and if you are
reading these words is that bad advice I have not just given you,
right? Because in this article I tried to apply on your subconscious,
everything I just told you.
And now that it occurs to me, to finish a good article you have to try to avoid goodbyes,
that is, do not finish it without more and make the reader feel that soon you
will be showing another interesting article and that so that they do not miss
it, they can follow you on social networks like Facebook or Twitter, who can
meet you and even know how you talk on the YouTube channel, and
that if they don't want to miss the next article on your website, they can
subscribe via email to your page. In that case, it is advisable to have a
form (like the one I have on the right side of your screen) so that whoever
decides to deliver your email can do so with total comfort.
Finally, it is advisable to call the
action, that is, when you finish something, tell the readers to share what they
have just seen or read. It never hurts to remind the subconscious of the
reader, although I am not in favor of that. I never liked to be told what
I have to do, so I prefer everyone to share what they think they have to share.
